HARNN, a Thai luxury lifestyle beauty brand under the management of TANACHIRA Group, demonstrates its unwavering commitment to sustainability and environmental and social responsibility. Operating under the concept of “Caring for the Environment and Promoting the Use of Recycled Materials,” the brand aims to create a lasting positive impact on the planet and communities.

The HARNN Holiday 2024 Collection: Beyond the Scents highlights this dedication to sustainable development. The collection introduces redesigned packaging for the HARNN Homey Diffuser Set, featuring materials made from recycled plastic (Recycle PET or rPET), which help reduce plastic waste and promote efficient use of renewable resources.

Additionally, HARNN has developed eco-friendly fabric bags made from recycled polyester as a token of appreciation for its customers. The smaller-sized bags are crafted from 10 recycled plastic bottles, while the oversized versions use up to 41 bottles, effectively reducing the need for new plastic and adding value to recycled materials.

TANACHIRA Group’s sustainability strategy not only aligns with responsible business operations but also aspires to inspire consumers and society to recognize the importance of environmental conservation.

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