At TANACHIRA, we are dedicated to bringing the latest lifestyle products to our customers. We believe that fashion is more than just clothing; it’s a way of expressing one’s identity.We are seeking passionate individuals to join our team and help us continue to inspire style and innovation.

Our Culture

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TAN

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For fulfill the world sustainable business

Responsibilities:

1. Content Creation:

  • Develop compelling advertorial content aligned with brand guidelines.
  • Developing and executing digital marketing strategies for multiple clients, the brand/campaign goals, increasing brand awareness, target audience and digital channels.

2. Team Management:

  • Lead and mentor a team, ensuring high performance and growth.

3. Digital Strategy:

  • Create and execute digital marketing strategies using SEO, SEM, PPC, and social media.
  • Develop and implement social media strategies to boost client engagement and brand presence.

4. Campaign Management:

  • Plan and optimize digital advertising campaigns for maximum ROI.
  • Manage and Plan online marketing campaigns advertising across Social Media,(Google Ads, Facebook Ads, Instagram,Tiktok,Youtube,LINE,X, and other platforms)

5. Lead Generation:

  • Implement strategies to generate and nurture leads through effective marketing tactics.
  • Stay up-to-date with industry trends, emerging technologies, and digital marketing best practices to innovate and adapt strategies accordingly.

6. Industry Expertise:

  • Utilize experience in online entertainment to drive innovative marketing strategies.
  • Conduct research on market trends and brand insights to recommend improvements for brand content, awareness, and engagement activities.

7. Networking:

  • Leverage connections in the online program industry for partnerships and collaborations.

8. Performance Analysis:

  • Monitor marketing metrics and prepare reports to track progress and optimize strategies.
  • Monitor and adjust budgets as necessary to optimize campaign performance.
  • Monitor, analyze, and report on campaign performance metrics.

9. Provide detailed reports on the effectiveness of digital marketing campaigns and actionable insights.

10. Manage a team to produce engaging and effective digital content.

Qualifications:

  • Experience in creating advertorial content +8 Years.
  • Knowledge of digital marketing.
  • Familiarity with managing ad campaigns.
  • Experience in generating and nurturing leads.
  • Ability to create and stimulate action through content creation.
  • Previous work in the Fashion, Beauty & Retail industry with established credibility will receive special consideration.
  • Good command of English.
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Job Highlights:

  • Marketing Strategies
  • Branding Strategies & Performance Improvement
  • CRM and Digital Marketing Programs

Responsibilities:

  • Translate brand elements into plans and go-to-market strategies
  • Build the category vision and category plan with action based on thorough analysis of shopper, consumer, competitors, and market data.
  • Develop and execute marketing plan to establish and maintain brand awareness.
  • Analyze competitive data, consumer segmentation, and consumer insight to develop and improve tactics.
  • Seek out new marketing opportunities that fit with the brand by anticipating consumer trends.
  • Manage cross-functional teams of the brand and products launch project.
  • Create brand message and image that results in increased sales, brand loyalty and improving market share.
  • Develop and execute product launches and marketing programs of assigned categories such as promotional activities, digital, marketing events to drive the brand awareness.
  • Develop multi-channel online and offline marketing activities to achieve business objectives
  • Analyze the market trend, competitor performance and historical data for developing the branding strategy, make recommendations to improve business performance and to increase efficiency and effectiveness of marketing program.
  • Manage the marketing budget and P&L for events, campaigns and promotions across the business including the forecasting & allocation of samples to support campaigns
  • Work closely with Sales and Trade Marketing, identify trade needs and opportunities including develop pricing and distribution strategies
  • Lead the team to manage and collaborate with landlords for event and promotion development
  • Collaborate with landlords/mall marketing teams for event and promotion development
  • Oversee Visual Merchandising for all launch displays, merchandising, opening and renovation of counters, and events
  • Understand financial implications to achieve ROI targets on customer marketing activity and identify performance trends that can be leveraged during the forecasting process
  • Forecast and manage all POSM materials including samples, collateral, GWP’s, promo sets and adjust forecast based on trends in the business
  • Develop all CRM and digital marketing programs to drive sales performance
  • Manage and responsible for CRM to build and expand customer’s base
  • Identify new digital marketing opportunities that could help lead to increased conversion and awareness
  • Plan and execute digital and social media activities to drive the traffic and enhance the customer experience
  • Fiscal accountability of Marketing budget
  • Budget management and reporting
  • Develop and executive qualitative and quantitative market research. Track trends, analyzing market research & studies, making recommendations for the business
  • Ensure the regular and ad hoc reporting and information are delivered to the region as required

Qualifications:

  • Bachelor or Master’s Degree in Marketing or related field.
  • At least 10 years of brand management working experience.
  • Proven experience in developing brand and marketing strategies.
  • Excellent problem solving and analytical skills,
  • Strong Strategic thinking, creativity, and proactive
  • Good Interpersonal & communication Skill
  • Fluent English in written and spoken
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Responsibilities:

  • Developing and implementing strategies to increase sales.
  • Following market trends and presenting creative ideas.
  • Assist to implements marketing and advertising campaigns both offline & online.
  • Develop and execute marketing plan to establish and maintain brand awareness.
  • Prepare internal and external presentation materials and documents (e.g. memo, internal approval materials)
  • Assist in day-to-day project management, including coordination with key internal and external stakeholders.
  • Develop and implement for all launch displays, opening and renovation of counters, and events.
  • Develop and Manage merchandising, promotion, POSM, and other tools, also marketing. activities to ensure competitive in-store visibility and support sales.
  • Coordinate with marketing team in foreign market, Coordinate with agencies and suppliers in development and production of communication, promotional and sales support materials.
  • Coordinate with all related functions internal and external to support sales and marketing.
  • Research and analyze market trends in requirement areas.
  • Manage day-to-day documents and adhoc tasks for marketing department.
  • Collaborate with Merchandise and preparing all materials for Live Streaming.
  • Monitor on the expenses of activities on related task under job scope.
  • Executing all marketing and promotion and activities as planned.
  • Collaborate with mall marketing teams for event and promotion development.

Qualifications:

  • Bachelor’s Degree in Marketing Management, Advertising, Communication or related fields.
  • At least 4 years’ experience in Marketing of Retails / Distributors / Modern Trade.
  • Having an experience in International market is a plus.
  • Well understanding and having knowledge on social media platforms.
  • Good interpersonal skills.
  • Fluent in English.
Apply