Cath Kidston is a joyful British brand with prints that spark memories and products made for real life. Gifts that pass the joy on. We were born in a small shop in Notting Hill in 1993 and today we're a global life and style brand in over 40 countries worldwide. We exist to inspire the everyday optimist.


We’re a life and style brand with a presence in over 40 countries and a global digital business. But really, we’re a global community that finds unexpected joy in the everyday. Ever heard an old song and been transported back to a carefree time? Tasted something and instantly remembered a moment from your youth? You feel lighter, happier, safer – and carry it with you. Research shows nostalgia can even make people feel warmer on a cold day. Our hand-drawn prints are designed to help our customers stop and smell the roses. To light up that playful side they didn't know was missing. Our team of in-house artists spend months dreaming, drawing and designing new stories which spark memories – of happy times, nature-filled afternoons, and the quirks that make us distinctly British. We believe those happy memories propel us forward to shine. They inspire our creativity as a team and our customers to be everyday optimists.

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